{"id":3857,"date":"2014-03-24T00:46:23","date_gmt":"2014-03-23T23:46:23","guid":{"rendered":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/?p=3857"},"modified":"2020-06-24T01:02:18","modified_gmt":"2020-06-23T23:02:18","slug":"reed-business-transformatie-magazine-denken-en-redactie-naar-platformdenken-en-contentstrategie","status":"publish","type":"post","link":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/reed-business-transformatie-magazine-denken-en-redactie-naar-platformdenken-en-contentstrategie\/","title":{"rendered":"Reed Business transformatie: magazine denken en redactie naar platformdenken en contentstrategie"},"content":{"rendered":"<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3858\" src=\"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2020\/06\/Slide36.jpg\" alt=\"\" width=\"960\" height=\"720\" srcset=\"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2020\/06\/Slide36.jpg 960w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2020\/06\/Slide36-213x160.jpg 213w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2020\/06\/Slide36-768x576.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/> Een bijzondere opdracht om de gehele Reed Business organisatie die in reorganisatie zit te laten omdenken van magazine denken naar platformdenken met inzet van contentstrategie. Sessies en trainingen hebben nieuwe producten tot stand gebracht waar contentmarketing en contentcreatie centraal staat.\u00a0<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3861\" src=\"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2014\/03\/Slide48.jpg\" alt=\"\" width=\"960\" height=\"720\" srcset=\"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2014\/03\/Slide48.jpg 960w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2014\/03\/Slide48-213x160.jpg 213w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2014\/03\/Slide48-768x576.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3862\" src=\"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2014\/03\/Slide49.jpg\" alt=\"\" width=\"960\" height=\"720\" srcset=\"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2014\/03\/Slide49.jpg 960w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2014\/03\/Slide49-213x160.jpg 213w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2014\/03\/Slide49-768x576.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<h1>Vraagstellling:<\/h1>\n<blockquote><p>Op een praktische en inspirerende manier de transformatie bewerkstelligen van magazine denken naar platformdenken en contentstrategie.<\/p><\/blockquote>\n<p>Met een groot aantal sessies (trainingen en consultsessies) de verschillende magazine en contentproducties van Reed Business Amsterdam omzetten met het bouwen van een contentstrategie per product of dienst.<\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-3859\" src=\"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2020\/06\/Slide37.jpg\" alt=\"\" width=\"960\" height=\"720\" srcset=\"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2020\/06\/Slide37.jpg 960w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2020\/06\/Slide37-213x160.jpg 213w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2020\/06\/Slide37-768x576.jpg 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/strong><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Een bijzondere opdracht om de gehele Reed Business organisatie die in reorganisatie zit te laten omdenken van magazine denken naar platformdenken met inzet van contentstrategie. Sessies en trainingen hebben nieuwe producten tot stand gebracht waar contentmarketing en contentcreatie centraal staat.\u00a0 Vraagstellling: Op een praktische en inspirerende manier de transformatie bewerkstelligen van magazine denken naar platformdenken [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3861,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-3857","post","type-post","status-publish","format-standard","has-post-thumbnail","category-online-digital-marketing-klantcase-of-project"],"_links":{"self":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/posts\/3857","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/comments?post=3857"}],"version-history":[{"count":0,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/posts\/3857\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/media\/3861"}],"wp:attachment":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/media?parent=3857"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/categories?post=3857"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/tags?post=3857"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}