{"id":4456,"date":"2025-07-02T01:13:24","date_gmt":"2025-07-01T23:13:24","guid":{"rendered":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/?p=4456"},"modified":"2025-09-28T09:57:08","modified_gmt":"2025-09-28T07:57:08","slug":"case-restyle-hyper-local-portal-nesselande-info-boost-conversie-met-300","status":"publish","type":"post","link":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/case-restyle-hyper-local-portal-nesselande-info-boost-conversie-met-300\/","title":{"rendered":"Klantcase: RESTYLE hyper-local-portal Nesselande.INFO boost conversie met 300%"},"content":{"rendered":"
\"Case:
Case: RESTYLE hyper-local-portal Nesselande.INFO boost conversie met 300%<\/figcaption><\/figure>\n

De restyle en nieuwe strategisch aanpak in contentmarketing van de populaire hyper-local-portal Nesselande.INFO<\/a>, heeft in zes maanden tijd tot een stijging van 300% in conversie geleid.<\/strong><\/p>\n

\"Case:
Case: RESTYLE hyper-local-portal Nesselande.INFO boost conversie met 300%<\/figcaption><\/figure>\n

De vraagstelling:<\/p>\n

\n

VERBOUW HET LANGLOPENDE HYPER-LOCAL-NIEUWPORTAAL met extreme locale functie, SEO-gerichtheid en verbetering lezersgemak.\u00a0<\/span><\/p>\n<\/blockquote>\n

\"\"<\/h1>\n

De middelen die zijn ingezet:<\/h1>\n

De mix van middelen is vernieuwd en uitgebreid. Bovenal is het lokale contentaanbod persoonlijker geworden:<\/p>\n

    \n
  • E-mailings op basis van ‘goed gelezen’ en persoonlijke voorkeur.<\/em><\/li>\n
  • Historie-storytelling op Instagram (groei van 800% in vier weken).<\/em><\/li>\n
  • Instagram-engagement stijging met 225% in vier weken.<\/em><\/li>\n
  • Groei unieke traffic met 24%, sessies met ruim 70%.<\/em><\/li>\n
  • Verlaging bounce door diversiteit gebruik content, long reads en slow content.<\/em><\/li>\n
  • Verhoging time on site\/per artikel met ruim 19%.<\/em><\/li>\n<\/ul>\n

    \"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

    De restyle en nieuwe strategisch aanpak in contentmarketing van de populaire hyper-local-portal Nesselande.INFO, heeft in zes maanden tijd tot een stijging van 300% in conversie geleid. De vraagstelling: VERBOUW HET LANGLOPENDE HYPER-LOCAL-NIEUWPORTAAL met extreme locale functie, SEO-gerichtheid en verbetering lezersgemak.\u00a0 De middelen die zijn ingezet: De mix van middelen is vernieuwd en uitgebreid. Bovenal is […]<\/p>\n","protected":false},"author":1,"featured_media":13387,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[368,455,451,452,424,30,295,76,367,152,386],"class_list":["post-4456","post","type-post","status-publish","format-standard","has-post-thumbnail","category-online-digital-marketing-klantcase-of-project","tag-368","tag-advies-online-marketing","tag-audio","tag-monitor","tag-nesselande-info","tag-nieuws","tag-online-marketing-bureau-rotterdam","tag-portal","tag-rdam","tag-rotterdam","tag-schiedam"],"_links":{"self":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/posts\/4456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/comments?post=4456"}],"version-history":[{"count":5,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/posts\/4456\/revisions"}],"predecessor-version":[{"id":13656,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/posts\/4456\/revisions\/13656"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/media\/13387"}],"wp:attachment":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/media?parent=4456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/categories?post=4456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/tags?post=4456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}