{"id":7580,"date":"2018-12-16T20:15:30","date_gmt":"2018-12-16T18:15:30","guid":{"rendered":"http:\/\/www.onlinemarketeer.tv\/?p=7580"},"modified":"2024-11-10T20:29:30","modified_gmt":"2024-11-10T19:29:30","slug":"het-hom6-is-verplicht-studiemateriaal-voor-de-prof-review","status":"publish","type":"post","link":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/het-hom6-is-verplicht-studiemateriaal-voor-de-prof-review\/","title":{"rendered":"Review: \u201cHandboek Online Marketing is verplicht studiemateriaal voor de prof\u201d #review"},"content":{"rendered":"<figure id=\"attachment_11602\" aria-describedby=\"caption-attachment-11602\" style=\"width: 1249px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-11602 size-full\" src=\"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2018\/12\/image.png\" alt=\"Review: \u201cHandboek Online Marketing is verplicht studiemateriaal voor de prof\u201d #review\" width=\"1249\" height=\"1600\" srcset=\"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2018\/12\/image.png 1249w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2018\/12\/image-125x160.png 125w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2018\/12\/image-768x984.png 768w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2018\/12\/image-1199x1536.png 1199w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2018\/12\/image-696x892.png 696w, https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-content\/uploads\/2018\/12\/image-1068x1368.png 1068w\" sizes=\"auto, (max-width: 1249px) 100vw, 1249px\" \/><figcaption id=\"caption-attachment-11602\" class=\"wp-caption-text\">Review: \u201cHandboek Online Marketing is verplicht studiemateriaal voor de prof\u201d #review<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<blockquote><p>Het \u201cHOM is verplicht studiemateriaal voor de prof\u201d #review. Het medium dat jarenlang eer kritisch was op het HOM is nu zeer positief! Monsterlijk positief \ud83d\ude42<\/p><\/blockquote>\n<p><em> <span style=\"color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;\">Het HOM\u00a0 is vernieuwd:<\/span><\/em><br style=\"box-sizing: inherit; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;\" \/><em><span style=\"color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;\">* Inclusief cijferupdates en redactie.<\/span><\/em><br style=\"box-sizing: inherit; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;\" \/><em><span style=\"color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;\">* 600+ pagina&#8217;s en 70+ cases.<\/span><\/em><br style=\"box-sizing: inherit; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;\" \/><em><span style=\"color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;\">* Meer e-business, customer journey, conversie, mobile, contentstrategie en 2200+ gratis digitale bijlagen!<\/span><\/em><br style=\"box-sizing: inherit; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;\" \/><br style=\"box-sizing: inherit; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;\" \/><em><span style=\"color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;\">Het Handboek Online Marketing is compleet vernieuwd. In deze 5e editie: 50 nieuwe (Nederlandse) cases, meer en nieuwe opdrachten per hoofdstuk en een verbeterde opmaak en leesbaarheid. En voor het eerst met een hardcover, zodat het boek gemakkelijk open blijft liggen. In deze editie wordt ook meer aandacht besteedt aan de digitale transitie, IoT, ecommerce, mobile commerce, social selling, inbound marketing, customer journey, contentmarketing en engagement marketing.<\/span><\/em><br style=\"box-sizing: inherit; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;\" \/><br style=\"box-sizing: inherit; --tw-border-spacing-x: 0; --tw-border-spacing-y: 0; --tw-translate-x: 0; --tw-translate-y: 0; --tw-rotate: 0; --tw-skew-x: 0; --tw-skew-y: 0; --tw-scale-x: 1; --tw-scale-y: 1; --tw-scroll-snap-strictness: proximity; --tw-ring-offset-width: 0px; --tw-ring-offset-color: #fff; --tw-ring-color: rgb(59 130 246 \/ 0.5); --tw-ring-offset-shadow: 0 0 #0000; --tw-ring-shadow: 0 0 #0000; --tw-shadow: 0 0 #0000; --tw-shadow-colored: 0 0 #0000; color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial;\" \/><em><span style=\"color: #03031a; font-family: graphik, arial, helvetica, sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background-color: #ffffff; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; float: none; display: inline !important;\">Handboek Online Marketing is het meest gebruikte boek over online marketing in het onderwijs en door professionals. Geschikt voor opleidingen in marketing, media, communicatie en (commerci\u00eble) economie.<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Het \u201cHOM is verplicht studiemateriaal voor de prof\u201d #review. Het medium dat jarenlang eer kritisch was op het HOM is nu zeer positief! Monsterlijk positief \ud83d\ude42 Het HOM\u00a0 is vernieuwd:* Inclusief cijferupdates en redactie.* 600+ pagina&#8217;s en 70+ cases.* Meer e-business, customer journey, conversie, mobile, contentstrategie en 2200+ gratis digitale bijlagen!Het Handboek Online Marketing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11602,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[79,1243,81,337],"class_list":{"0":"post-7580","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-online-marketing-bureau-atmost","8":"tag-boeken","9":"tag-het-hom6-is-verplicht-studiemateriaal-voor-de-prof-review","10":"tag-patrick-petersen","11":"tag-review"},"_links":{"self":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/posts\/7580","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/comments?post=7580"}],"version-history":[{"count":0,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/posts\/7580\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/media\/11602"}],"wp:attachment":[{"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/media?parent=7580"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/categories?post=7580"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.atmost.nl\/digitalonlinemarketingbureau\/wp-json\/wp\/v2\/tags?post=7580"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}